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Private number plates for business

Marketing and advertising are evolving arts. Despite the explosive growth of the internet, there is still room for offline innovation in marketing and brand promotion.

In recent years, Regtransfers has noticed, and encouraged, the increasing use of private vehicle registrations in this context. Whether it is the raising of personal profile, as achieved by Sir Alan Sugar's famous AMS 1 registration, or the novel promotion of a brand like Theo Paphitis's stationery chain, Ryman, with the number RYM 4N, personal - or corporate - registrations are big business.

The following stories are certain to provide you with inspiration and ideas for the perfect registration to promote YOUR business. You can see how companies just like yours have gained considerable prestige from their distinctive number plates:

An increasing number of companies and entrepreneurs have seen the value of private and corporate vehicle number plates.

Some have invested in single, outstanding examples that are guaranteed to make an impact. Others have equipped entire fleets of vehicles with themed or branded registrations. Distinctive Number Plates:

  • provide excellent promotional, marketing opportunities
  • look great in press releases, newspaper articles, TV, etc.
  • raise public awareness of your company
  • help to create corporate identity
  • are great fun items
  • set your company apart from the rest
  • are tax deductible
  • provide proven investment potential
  • represent a one-off cost, so there are no maintenance fees
  • facilitate easy fleet administration and vehicle tracking

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The role of DVLA

Car registrations and number plates, including personalised number plates, in the UK, are the responsibility of the Driver and Vehicle Licensing Agency, usually known as the DVLA. It issues new registrations twice a year and also maintains the central database that records details of all vehicles licensed to drive on UK roads, along with their keeper and registration information.

Regtransfers works closely with DVLA to complete registration transfers as quickly and efficiently as possible. Regtransfers is a DVLA-registered supplier of personal car registrations and number plates and is listed on the DVLA Registrations website. All number plates supplied by Regtransfers comply with DVLA's prescribed standards and regulations.

DVLA administers all UK registration transfers and issues updated registration documents when the registration number of a car is changed, or when a registration is removed from a vehicle and placed on a retention document in accordance with the DVLA Retention Scheme.

DVLA is a registered trade mark of the Driver & Vehicle Licensing Agency. Regtransfers is not affiliated with the DVLA or DVLA Personalised Registrations. Regtransfers is a recognised reseller of unissued Government stock.

Number plate regulations

When a car is on the road, it is an offence to display number plates bearing any number other than the vehicle's officially recorded registration number. If you purchase a private registration, learn how to transfer private plates before displaying the new number.

All registration number plates displayed on UK vehicles must comply with the official number plate regulations. DVLA oversees enforcement of number plates display regulations and maintains a register of approved manufacturers and retailers of vehicle number plates.

Regtransfers is not part of, and is not formally affiliated with DVLA.

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