March's DVLA auction was an online event that ran from Wednesday 18th March to Tuesday 24th March 2026.
As always, prices quoted in this report include fees and taxes.
March's Top 5
Top of the rankings in March's auction was 110 O, which was sold for £82,904. This was yet another in the long line of 'O' plate successes at the auctions. As well as the enduring appeal of the 'O', the fact that 'O' and '0' are identical when rendered in the official Charles Wright font used on UK number plates, means that this registration features two pairs of identical characters. That produces a really neat and eye-catching effect.
In second place, 80 LAW (sold for £46,442) would be a great number for a solicitor or a barrister. Third place was taken by 250 OOO (£38,458), yet another combination that prominently features 'O / 0' characters. In this case, as well as a probable reference to the Ferrari 250, the repetition of characters seen in this example is another element that has proved popular in many previous auctions. Historically, plates for the Ferrari 250 have tended to command very high prices.
At number four in the top five was 123 AS (£31,610). There was no obvious meaning to this one, but the ascending '123' is a nice feature. If the two letters happen to be the purchaser's initials then we can absolutely see why this plate would be desirable. In this case, it is very likely that the initials were a factor, as AS is amongst the 15 most common initials in the UK.
In fifth place this month was 8 KSK (£24,936), another example where the buyer's motives are not immediately obvious. Nevertheless, a neat, short combination that would be an excellent initials plate for the right person.
Words
This month's word plates were an interesting assortment. We've already seen 80 LAW, the top achiever (which can be either a name or a word, depending on the requirement of the buyer. SPE 8D (£24,800) isn't a perfect spelling but, nevertheless, even at a glance it strongly suggests the word 'speed'.
KAB 800M (£20,486) is a bit of a novelty. We don't often see onomatopoeia in the auction listings, and this is a fairly dramatic one. In fact, some people might be surprised that the DVLA has issued this: Kaboom! generally appears in contexts such as comics to represent a bomb exploding, and bombs have been a sensitive topic when it comes to censorship of car registrations.
C411 MEX (Call me X), which sold for £15,481, could also be read as 'Call Mex', in which case it would work as a promotional plate for a Mexican restaurant.
We noticed a couple of word plates that seem aimed at the more egotistical end of the market. AKA 805S (AKA Boss) sold for £13,688, and 16 OAT (1 GOAT) achieved a similar price. 16 OAT reminded us of similar plates we've seen before in the auctions. At £13,243, it was one of the more modestly priced GOAT registrations, but it was still a great representation.
60 PUB (Go pub), which achieved £12,131 reflected a venerable British tradition and, as such, we fully support the idea. For some reason, ENJ 10Y (Enjoy) at £10,784 just reminded us of 60 PUB …
PAY 104D (Payload) is a term probably seen most often in military contexts. This registration sold for £10,771, but we can't help wondering whether or not there was any hesitation on the part of the DVLA when it came to the decision to include it in this sale.
A couple of cheaper numbers are also worthy of a mention: RUN 510W at £5,284 may spell a somewhat illogical instruction, but that spelling is perfect. Meanwhile, A717 UDE (£5,172) may be imperfect but it is still easy to read and has a lot of possibilities.
Names
The best price for a name number plate was the £24,812 paid for LON 80N. London is a well-known surname as well as the name of the country's capital. More rarely, it is also sometimes used as a first name.
Other names on offer were ANN 12E (Ann/Anne/Annie) at £13,058, 83 JAY (£12,452), USM 54N (Usman) at £12,440, ARN 3E (Arnie) at £11,785, H45 ANX (Hasan X) at £10,611, RON 91E (Ronnie) at £10,314 and XAM 44R (Amar/Amaar) at £10,005.
Slipping under the £10k mark were ARB 311A (Arbella/Arabella) which sold for £9,980, AN74 ONY (Antony/Anthony) for £9,041, AKT 74R (Aktar) for £8,757 and S411 ENA (Salena) for £7,892.
Cars
Car-related registrations appearing in March's auction included PO75 CHE for £24,812. It's not a perfect spelling, but the effect isn't significantly lessened by that. It's a great Porsche plate, even at a glance and, in our opinion, a real bargain.
Porsche drivers are always well catered for in the auctions, and this month's sale was a really good one for those shopping for plates relating to the brand. 718 RS at £24,812 is perfect for a Porsche 718 Spyder RS, while 998 Y (£10,598) would be suitable for (obviously) a Porsche 998.
Porsche 911 owners seem to enjoy a never-ending supply of plate options in the auctions. The choices this month included 911 RSC (£11,093), 911 DJG (£6,384), 911 LUD (£3,850) and 911 DHH (£3,726).
We also spotted 849 FER (£19,868), a nice plate for a Ferrari 849 Testarossa.
Aesthetic
We touched on the subject of plate aesthetics above, when we mentioned the character repetition in 250 OOO, and the consecutive digits in 123 AS. While plates like this may contain no names, words, initials or meaningful numbers, such as dates, their visual impact alone means they often make excellent personal number plates.
The consecutive ascending character feature seen in 123 AS mentioned above was taken a step further in 1234 JC (£5,160). If the initials also happen to fit, then these plates are made even better, but the neat counting aspect works perfectly well as a visual hook.
Amongst this month's lots we also saw the following examples of character repetition: 6 UUU (£11,204), B80 OOO (£4,542), J8 OOO (£8,114), PPP 111P (£4,048), XXX 88X (£3,800), 8888 LK (£3,491), 9999 UO (£3,170) and 2222 KY (£3,145). As the last few of those show, it is possible to get a very effective private plate at a very reasonable price.
808 WOW (£8,757) and 111 XYX (£5,284), whatever other relevance they may have had for their purchasers, also had their own gimmick going on: both plates contain two symmetrical character groups.
Top 50 sales
| Plate | Price * |
|---|---|
| 110 O | £82,904 |
| 80 LAW | £46,442 |
| 250 OOO | £38,458 |
| 123 AS | £31,610 |
| 8 KSK | £24,936 |
| LON 80N | £24,812 |
| PO75 CHE | £24,812 |
| 718 RS | £24,812 |
| SPE 8D | £24,800 |
| 175 B | £22,773 |
| 930 T | £22,464 |
| 69 OF | £22,340 |
| 92 XX | £21,846 |
| ARD 4S | £21,747 |
| 6 XRP | £21,722 |
| 990 H | £21,228 |
| 7 SWA | £20,919 |
| KAB 800M | £20,486 |
| 1 RLX | £20,363 |
| 849 FER | £19,868 |
| 7 YSF | £19,127 |
| 501 E | £18,620 |
| 1 TVC | £16,853 |
| 144 DAM | £16,778 |
| JUG 6Y | £16,778 |
| 1 LXH | £16,778 |
| 99 SUN | £16,160 |
| 104 DR | £15,913 |
| 109 A | £15,765 |
| 51 DDK | £15,592 |
| 190 L | £15,542 |
| C411 MEX | £15,481 |
| EES 44H | £15,308 |
| 15 AAS | £15,172 |
| 92 ASH | £15,048 |
| 22 YSN | £14,924 |
| 95 UK | £14,751 |
| 3 ROM | £14,677 |
| 992 JB | £14,306 |
| 440 N | £14,245 |
| 106 J | £13,936 |
| 15 SSK | £13,812 |
| AKA 805S | £13,688 |
| 805 G | £13,293 |
| 16 OAT | £13,243 |
| 104 CH | £13,231 |
| ANN 12E | £13,058 |
| 11 NKS | £12,823 |
| 350 AM | £12,638 |
| 8 POL | £12,613 |
* Prices include fees and taxes.
The stats
February's DVLA online auction comprised 2,000 lots, 1,972 of which were sold and 28 unsold. Purchasers spent a total of £6,217,720, delivering £6,070,633 to the Treasury.
The next DVLA online auction will run from Wednesday 13th May to Tuesday 19th May 2026.
The Regtransfers auction
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DVLA Auction February 2026
Learn more about personal number plates that sold for great prices in the DVLA's previous auction.
