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One Direction

Regtransfers Blog - One Direction

1DUK

Unless they’re your initials, the letters DUK probably won’t mean much to you. But, to fans of the pop group One Direction – and, quite possibly, the members of the ensemble themselves – the registration 1 DUK says one thing: ‘1 D’ [One Direction] ‘UK’ [United Kingdom]. Consequently, a high price is anticipated when it goes up for auction in Stourbridge, West Midlands, on 6 July.

Of course, the plate dates back to 1963, when it was first issued by Wolverhampton County Borough Council and would be a desirable and distinctive combination in its own right.

Organisers of the sale are expecting the hammer to fall at between £25k and &pound30K. This respcetable price is nothing compared to what was paid for the simple 1 D plate, which fetched a staggering £352,000 in 2009, the year before One Direction were formed.

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