Award winning and serial entrepreneur Andre Senyk has always been fascinated with private registration plates.
Andre started his first company, –SpeckyFourEyes.com – aged just 23 whilst he was at university in Cambridge studying to become an Optician. He quickly noticed that standard high street opticians were adding huge mark-ups on their prescription glasses and he decided to take a slice of the action and undercut them by almost 70% by trading online therefore passing the savings onto customers, ‘’I’ve enjoyed every bit of it. Being nominated for and winning awards has brought in a lot of publicity and we are becoming quite a threat to the high street chains.”
Part of his advertising campaign involved vehicle graphics and he toyed with the idea of having a private registration. He finally settled on S5 PKY. ‘’ I bought the plate to compliment the company branding on the vehicle. Every time I drive past anyone I never fail to make them laugh. I think SpeckyFourEyes.com is a very tongue-in-cheek name and its great for generating attention.
‘’One day a friend of mine recommended I go on the Regtransfers website just to have a look at some plates as he’d seen an ANDRE plate on there. At the time I saw AND 12E but it was slightly out of my price range, so I left it and decided to subscribe to the RT mailing list. A few months later a gentleman called Mohammed contacted me from RT and told me that A7 DRE was available. The whole buying process was really easy. Mohammed kept me up to date with everything and all I had to do was sit back and relax…… and pay up of course!”
Andre’s girlfriend – Sarah-Jane – has also launched SexOnLegs.com . It’s an online fashion website. ‘’I’ve been looking for a plate for SJ for some time now – but the right one hasn’t cropped up yet. I’ve been assured by RT that as soon as one does I’ll be the first to know.”
The list doesn’t end there…
Andre informed us that he’s launched MobileNumbersDirect.co.uk – a website selling personalised Mobile Phone Numbers. ‘’I’ve always been fascinated with the personalisation of vehicles using registration plates so I thought why not do the same with phones – after all – what can be more personal than your mobile phone number?” Perhaps the perfect plate for Mobile Numbers Direct would be MND 1 or NUM 832S?
SpeckyFourEyes.com is an Official Prescription Glasses supplier to the West Yorkshire Police Force and, among Andre’s many professional awards are:
- Regional Finalist in the Shell Live-wire Young Entrepreneur of the Year Awards 2007
- Winner of the ‘Success in Business Award 2007
- Eye4Enterprize Award Finalist
- Yorkshire Business Insider Magazine Top 42 Entrepreneur under 42