Nicky Clarke - a cut above the rest

Harrison's role is already a varied one. He is training to become a hairdresser, but he is also working hard on the business side. With his fresh perspective he is bringing a new approach and new ideas. He also provides a useful link between Nicky and Lesley and the younger staff, many of whom are his age.
With the business branching out to include so much, there is certainly plenty for Harrison to learn. Nicky is very pleased with the way the additional products have performed.
"We launched Hairomatherapy in 1993 and it was, and still is, a phenomenal success. We were the first of the main designers in designer hair care to go into supermarkets. At that time, of course, everybody just thought we were nuts. You have this high-end brand and what do you do? You sell them in Tesco. But it worked! And then, on the back of that we launched Nicky Clarke Electric, which is now huge. We're one of the biggest in the country. So we sell more men's hair clippers than anybody by two to one. There are about six lines from our range where we are the biggest-seller in the country. It's been a huge, huge success.
"We're re-launching the products in February. Since '93 when we launched the wets (shampoo and conditioners), there're now quite a few celebrity hairdressers around, and some are actually on my doorstep! There are four hairdressers in my street... I don't know what they are thinking. It's not like shoe shops where people go in and browse!"








